Melita Juratek Cipek
Organising a Major Sport Event in the Croatian Skating Federation
This case study addresses the challenges of sport managers on how to organise a major sport event while considering many mandatory tasks put in front of the organising committee while dealing with limited budget and limited human resources.
This case study provides an opportunity to show what are the basic steps that need to be taken while preparing a major sport event and what are the most common challenges that we face.
The case is multifaceted, and therefore, relevant for a wide spectrum of sport organisations.
The case study addresses the challenges of sport managers to make objective and ethical decisions while considering many organisational issues that may occur such as financial issues, human aspect and benefit of the sport organisation.
The case is based on a real situation, although all the relevant data have been changed to provide anonymity.
Managing Marketing in the Croatian Skating Federation
This case study addresses the challenges of sport managers on how to manage marketing within their organisation whether it is sport organisation or marketing of an Event.
This case study provides an opportunity to show what are the basic steps that need to be taken while managing marketing and what are the steps that need to be taken.
The case is multifaceted, and therefore, relevant for a wide spectrum of sport organisations.
The case study addresses the challenges of sport managers to make objective and ethical decisions while considering many issues that may occur such as financial issues, human aspect and benefit of the sport organisation.
The case is based on a real situation.
